Nvidia Moves Into Autonomous Driving 🚙

Table of Contents

Nvidia Moves Into Autonomous Driving

The auto sector is morphing into the tech sector, but the most significant threat facing automotive incumbents is not tech entrants. Amazon isn’t responsible for the death of Sears. Sears was brought down by executives inside who were too big for their boots, didn’t respect e-commerce, and didn’t adapt.

The retailing incumbent refused help even as losses mounted, but Mercedes, the automotive incumbent, is doing well to admit it won’t survive in a car-making echo chamber. It’s abandoned a mobility project partnership with BMW to start developing a perpetual, upgradable computing platform for cars with tech giant Nvidia.

Tech leapfrogs tech, so customers don’t want to spend big on self-driving vehicles if rapid new developments render their vehicles obsolete at the same pace as smartphones. The Mercedes-Nvidia computing platform ensures autonomous driving improvements are downloadable, so drivers always have the latest and safest onboard.

What are Mercedes and Nvidia made of in a head-to-head with Tesla? The Tesla fleet has already enabled over-the-air updates. It’s a software company, and an original equipment manufacturer (OEM), with bulls suggesting that even if the brand fails, a go-to fallback could be ancillaries like charging stations and computers systems.

Mercedes and Nvidia believe this is “the most sophisticated and advanced computing architecture ever deployed in an automobile,” but rolling it out in 2024 might be too late against Tesla.

The other challenge faced by the sector is how to keep the used car market alive. The incentive to upgrade driving hardware is much weaker when driving software doesn’t need upgrading. Investors are waiting on a fix!

Share:
More Posts
The Crude Oil Bust 🛢

Surging global crude oil prices, driven by factors like OPEC+ production cuts have pushed U.S. West Texas Intermediate futures to over $95 per barrel.

Metaverse Returns 🤖

Meta, led by CEO Mark Zuckerberg, is intensifying its commitment to innovation in the Metaverse through the introduction of the Quest 3 VR headset.

Higher Rate Households 📈

The recent Fed decision to pause rates has left the federal funds rate at its highest level since 2000.

Get your daily Invstr Crunch

Get the market news and updates you need, delivered to your inbox or available on our daily podcast.

Risk Disclosure:

Invstr is not a bank and banking services are provided by Vast Bank, N.A.

Brokerage and Banking services are currently only available to U.S. residents.

Invstr app and web services are provided by Invstr Ltd. Advisory services are provided by Invstr Financial LLC, an investment adviser registered with the Securities Exchange Commission (SEC) details of which can be obtained here. Securities brokerage and custody services are provided by Apex Clearing, a broker dealer registered with the SEC and a member of FINRA and SIPC. There is no bank guarantee on securities and securities may lose value.

Investing involves risk and can lead to losses. Past performance does not guarantee future results.

Invstr app and web services are provided by Invstr Ltd. Invstr+ advisory services are provided by Invstr Financial LLC, an investment adviser registered with the Securities Exchange Commission (SEC). Securities brokerage and custody services are provided by Apex Clearing, a broker dealer registered with the SEC and a member of FINRA and SIPC. There is no bank guarantee on securities and securities may lose value. Vast Bank N.A. a nationally chartered bank and member of the FDIC, provides the banking products, including the products and services related to digital asset accounts. As with any asset, the value of Digital assets can go up or down and there can be a substantial risk that you lose money buying or holding digital assets. You should carefully consider whether trading or holding Digital assets is suitable for you in light of your financial condition. Your digital account does not support wallet to wallet transferring of your digital assets (i.e. cryptocurrencies) outside the platform. Any Digital Assets in your digital asset account are not insured by any government entities, including but not limited to FDIC or SIPC. The Invstr Visa® Debit Card is issued by Vast Bank, N.A. pursuant to a license from Visa U.S.A Inc and may be used everywhere Visa debit cards are accepted. Invstr Ltd, Invstr Financial LLC and Invstr Securities Ltd are subsidiaries of Marketspringpad Holdings (collectively “Invstr”) and Invstr is solely responsible for the application services and website content.

Watchlists provided when users first access the service are not a recommendation to invest. Instead they are provided to help users better navigate the service. Users are free to edit and create their own watchlists. From time to time, Invstr will suggest instruments solely based on an individual’s interest and the interest levels of the Invstr community. The statistical and portfolio builder models generated by Invstr do not reflect actual investment results and are not guarantees of future results. Comments provided by Invstr leaders, influencers or members of the Invstr Community are not recommendations and should not be construed as such. Invstr does not endorse the content or the positions posted by them. Their investment approach, and that of the models provided by Invstr, may be different from yours and may not be appropriate for you.