Fast Food’s Future
Beyond Meat is a unique company aiming to revolutionize food by shifting from animal to plant-based meat, to improve human health, climate change, constraints on natural resources, and animal welfare. So far Beyond Meat is doing well and has seen over $30 million dollars in revenue, clearly it has come a long way from just a small startup. The big moves for Beyond Meat are kicking off in 2021.
Beyond Meat has entered a three-year global partnership with McDonald’s Corporation. As a component of the arrangement, Beyond Meat will be McDonald’s provider for the patty of the McPlant, another plant-based burger being tried in select McDonald’s locations around the world. Also, Beyond Meat and McDonald’s will investigate co-creating other plant-based foods like plant-based alternatives for chicken, pork, eggs, and more. Beyond Meat may have the potential to become a major component of McDonald’s future menus. But this is just the tip of the iceberg for Beyond Meat, in fact, Beyond Meat will be working with KFC and Pizza Hut to create future plant-based choices, as well as Pepsi to make plant-based drinks.
Bears of Beyond Meat aren’t gobbling up the stock anytime soon though, and they do have some valid points. For one, many believe that fake meat products are more expensive than regular meat making scalability difficult, moreover, because there is so much competition in the sector with companies such as Impossible Burger, it may be hard to build a solid case for Beyond Meats alone. Even with this though Beyond Meat’s is making some big moves.
Do you think fake meat is the future? Or will you be sticking to traditional meat?
I am not a financial advisor and my comments should never be taken as financial advice. Investments come with risk, so always do your research and analysis beforehand.
