Amazon’s Palm Reading Technology ✋

Table of Contents

Amazon’s Palm Reading Technology

The e-commerce giant is swapping card readers for sweaty palm readers in its latest high-tech patent filed with the US Patent and Trademark Office.

“Non-contact biometric identification systems” would allow customers to pass their hands over a simple scanner at checkout, streamlining footfall in brick-and-mortar stores. It sounds like a game-changer by all accounts, but wait until you see the files containing Amazon’s 2,396 other madcap patent applications!

Two years ago, the company asked investors to close their eyes and imagine “Death Star-inspired” airships floating in the sky. Jeff Bezos then 10X’d those plans with an underwater storage facility operated by acoustic vibrations, a Jellyfish drone, and Alexa mood sensing.

For what it’s worth, a few analysts are trying to make sense of it all. They know the race is on for logistical dominance in retail, and at this point, many brainstormed innovations could become something. Machine-gunning them with cheap patents is a smart insurance strategy at the very least.

With patents for augmented reality-based ‘Magic Mirrors’ also beefing up Amazon’s brick-and-mortar game, it’s clear this arms race with Walmart extends to consumer-facing technologies as well. All of these inventions are for private-eyes only, but investors reckon on the hand scanner finding a commercial fit the soonest, either at Whole Foods or Amazon Go.

The company’s cashier-less new-age convenience stores have attracted curious high-end shoppers from the get-go. But even if the chain fails, hand scanners can be licensed to libraries, office blocks, secret bunkers, or wherever else controlled access is required. Leave it with Bezos. He knows what he’s doing!

Share:
More Posts
From One Rock to Another 🚀

NASA’s OSIRIS-REx mission, after a seven-year journey, successfully captured and delivered asteroid samples.

Too Much Debt  💳

Rising credit card debt and delinquencies have created losses for credit card companies.

Get your daily Invstr Crunch

Get the market news and updates you need, delivered to your inbox or available on our daily podcast.

Risk Disclosure:

Invstr is not a bank and banking services are provided by Vast Bank, N.A.

Brokerage and Banking services are currently only available to U.S. residents.

Invstr app and web services are provided by Invstr Ltd. Advisory services are provided by Invstr Financial LLC, an investment adviser registered with the Securities Exchange Commission (SEC) details of which can be obtained here. Securities brokerage and custody services are provided by Apex Clearing, a broker dealer registered with the SEC and a member of FINRA and SIPC. There is no bank guarantee on securities and securities may lose value.

Investing involves risk and can lead to losses. Past performance does not guarantee future results.

Invstr app and web services are provided by Invstr Ltd. Invstr+ advisory services are provided by Invstr Financial LLC, an investment adviser registered with the Securities Exchange Commission (SEC). Securities brokerage and custody services are provided by Apex Clearing, a broker dealer registered with the SEC and a member of FINRA and SIPC. There is no bank guarantee on securities and securities may lose value. Vast Bank N.A. a nationally chartered bank and member of the FDIC, provides the banking products, including the products and services related to digital asset accounts. As with any asset, the value of Digital assets can go up or down and there can be a substantial risk that you lose money buying or holding digital assets. You should carefully consider whether trading or holding Digital assets is suitable for you in light of your financial condition. Your digital account does not support wallet to wallet transferring of your digital assets (i.e. cryptocurrencies) outside the platform. Any Digital Assets in your digital asset account are not insured by any government entities, including but not limited to FDIC or SIPC. The Invstr Visa® Debit Card is issued by Vast Bank, N.A. pursuant to a license from Visa U.S.A Inc and may be used everywhere Visa debit cards are accepted. Invstr Ltd, Invstr Financial LLC and Invstr Securities Ltd are subsidiaries of Marketspringpad Holdings (collectively “Invstr”) and Invstr is solely responsible for the application services and website content.

Watchlists provided when users first access the service are not a recommendation to invest. Instead they are provided to help users better navigate the service. Users are free to edit and create their own watchlists. From time to time, Invstr will suggest instruments solely based on an individual’s interest and the interest levels of the Invstr community. The statistical and portfolio builder models generated by Invstr do not reflect actual investment results and are not guarantees of future results. Comments provided by Invstr leaders, influencers or members of the Invstr Community are not recommendations and should not be construed as such. Invstr does not endorse the content or the positions posted by them. Their investment approach, and that of the models provided by Invstr, may be different from yours and may not be appropriate for you.