Poll: Ads Are Coming to Netflix 📺

This week, we asked the Invstr Community to share their opinions on Netflix’s recent plan to include ads in one of their subscription plans. The winner, by a small margin, was the 42 percent of Invstrs who will wait to see how long the advertisements will be. Coming November 3rd, Netflix will launch their add-supported subscription tier, which will be much cheaper at $6.99 per month. With ads already seen in popular streaming services such as Hulu and Peacock, people may be inclined to save a couple of dollars a month by watching ads in between their Netflix content. In close second place is the 40 percent of Invstrs who will cancel their membership if they must watch ads on Netflix. Several movie and TV lovers believe that ads not only disrupt their viewing experience but ruin the immersion people can feel while watching content. Furthermore, the new plan will not only have ads, but will also not include other features that Netflix considers premium, such as 1080p streaming, downloadable content, and full catalogs.

To close out the podium, we have the much smaller 18 percent of Invstrs who are completely fine with watching ads on Netflix. Almost one in five of Invstr believe their content provides enough value for them to subscribe, regardless of ads. The ads on Netflix’s plan will be before and during the program, each at a max of 30 seconds long with a cap of five ads in total. Netflix has also reported that they will have fewer ads than their streaming counterparts. They will incorporate tight frequency gaps, to make sure ads don’t repeat and don’t become too repetitive. For a limited time, Netflix also plans to keep newly released Netflix Originals free of ads, so you can have a similar movie theater experience when seeing featured films. Regardless of whether you mind ads or don’t, users who pay the standard subscription plan of $9.99 will not have to worry about Netflix’s plan to incorporate ads; this is a new, individual plan that will hope to attract more subscribers to their market of 220 million subscribers.

Will you be buying Netflix’s new ad-supported subscription plan? Have fun and see you next time with more poll results!

  • The Invstr Team 🙂

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