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Today we are watching…
1. Chipotle Mexican Grillย (#chipotle)
This restaurant chain may have lost two billion dollars in market value yesterday amid the swiftest market sell-off since the financial crisis, butโฆ people are stoked about its new cheese dip. Clearly, a stock is more than just a blip on a Bloomberg screen. Business goes on, and analysts believe CEO Brian Niccolโs plan to revamp Chipotleโs menu twice a year will keep customer interest fresh and the stock moving the right way for years to come. The nourishing cheese dip is called the Queso Blanco, and itโs being powered by Chipotleโs new digital strategy to target โGeneration Z.โ Younger consumers are eating healthier than ever before, and Niccol knows it!
2. Drax Group (#drax)
One of the Westโs biggest polluters is no longer. Drax Groupโs North Yorkshire power station in Britain is going to stop burning coal from March of next year. The migration away from fossil fuels has led Drax Groupโs share price to implode over recent months, but the firm has now set light to biomass, a renewable fuel consisting of petal leaves and animal poop. There are still environmental critics, biomass partly to blame for deforestation. However, it could fuel a turnaround for investors as the company recently announced a pre-tax profit jump of over thirty million dollars. Youโll still need a strong gut to invest in this one!